Professor said to us: What will companies look like in the Metaverse? What will they advertise? This was my take on the Calm App metaverse product offering.
A compilation of marketing materials I have worked on including informational packets, social media posts, and interactive story posts.
Tasked with identifying a target market, creating a BuzzFeed article or quiz that appeals to that market, and reaching that market using online promotion principles and targeted influencer outreach, we chose "Which Smartphone Game Are You?"
Link to Quiz: https://www.buzzfeed.com/eeshabansal14/smartphone-games-2010s-personality-quiz
Selected as a winner of the Asian American Studies’s Physical Distancing Creativity Competition
My Submission: A combination of poetry and digital art that showcased the racial discrimination faced by Asians during the COVID pandemic.
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